Rappers and toddlers text

Mention the words ‘first aid’ to most people and it’s a fair bet the first thing they think of won’t be rapping babies and children.

Our new #RappedUp first aid campaign fuses together the two very different worlds of toddlers and rappers.

But are their worlds as different as they first might seem?

1. They cruise around in souped-up rides

Toddler from first aid #RappedUp campaign

 

2. They have loads of adoring fans

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3. They’re experts at spitting rhymes

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4. They hang out all day in their cribs

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5. They love their bling

Toddler from first aid #RappedUp campaign

 

Get your first aid #RappedUp

Toddler from first aid #RappedUp campaign